Katie Newcombe, Chief Economic Development Officer at the Center for Economic Growth stops by the show to break down the new regional branding project, CAPNY, and the potential impact of the growth of our small business community. You don’t want to miss this episode…
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Katie Newcombe Explains How We Grow CAPNY
Katie Newcombe, Chief Economic Development Officer at the Center for Economic Growth stops by the show to break down the new regional branding project, CapNY, and the potential impact of the growth of our small business community. You don’t want to miss this episode…
Episode Highlights:
- Katie shares her background. (2:44)
- Katie explains what the Center for Economic Growth is all about. (7:20)
- Katie mentions the goal of their company. (8:06)
- Katie shares how the CEG was formed. (16:15)
- Katie mentions how CapNY started. (20:47)
- Katie discusses the website, Upstate Alliance for the Creative Economy. (29:06)
- Katie shares why each city has its own four P’s. (37:56)
- Katie discusses the developers they have in different cities. (45:20)
Key Quotes:
- “We try to really focus on those areas where we, as a region, can have a competitive advantage. Andm then we go out and try to sell those capabilities, and tell our story on a broader level.” – Katie Newcombe
- “Launching this regional brand; ambitious for many reasons, geographically, and because everybody has opinions. But, it’s critical. We have to talk about who we are to each other. And, we’ve got to show who we are outside of our eight counties.” – Katie Newcombe
- “There’s a lot that makes this area incredibly attractive. But, we continue to fight structural issues, including taxes and regulation. And so, it’s even more imperative to try to set our region and what we’re doing here apart.” – Katie Newcombe
Resources Mentioned:
- Katie Newcombe LinkedIn
- Center for Economic Growth
- CapNY
- Reach out to Ryan Hanley
- Reach out to Michael Field
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